Accelerators Cleveland Ohio Women Lead Startups

Bad Girl Ventures Outgrows Name; Rebrands As Aviatra Accelerators

Cleveland’s Bad Girl Ventures Is Now Aviatra Accelerators

Aviatra-Accelerators-1 Bad Girl Ventures Outgrows Name; Rebrands As Aviatra Accelerators

(photo: @startupcincy Twitter)

Like Angela Benton’s NewMe accelerator, which recently relocated to Miami, Cleveland’s Bad Girl Ventures was relatively early to the game. Bad Girl Ventures started in 2010 as a resource for female entrepreneurs. They sought to provide capital for small women owned startups.

They’re part microlending firm part accelerator. Companies that participate with Bad Girl Ventures, now Aviatra Accelerators, get entrepreneurship training. That training includes product development, brand and marketing development, access to mentorship, and pitch practice. Startups can get up to $25,000 which can be paid back over three years.

The new name, Aviatra Accelerators, comes from two Latin words. The first word, avis, is Latin for bird. The other word, atria, means open sky. The new brand pays homage to women aviators like Amelia Earhart and women Airforce service pilots who served in the military during World War II.  They’ve also added a new tag line “women on the rise”.

We are incredibly excited to begin this new chapter in the life of our organization,” said Nancy Aichholz, president and CEO of Aviatra Accelerators. “Organizations, like people, grow and mature. Over the past seven years, Bad Girl Ventures has grown from its beginning into a more mature organization, which we now recognize as Aviatra Accelerators.”

An MBA group from Northern Kentucky University took a deep dive look at BGV over a year ago. They examined all of the aspects of the company and also looked at other female focused accelerators across the country. Through their research, as well as talking to stake holders, the name change was recommended.

“We are hopeful that the new name will be more appealing to a wider range of women entrepreneurs as well as to prospective funders,” Aicholz said.

Aviatra has served over 1100 women in Ohio and Kentucky to date with an 80 percent success rate. They are based in Cleveland with offices in Covington, Kentucky and Cincinnati as well.

They are currently in their first cohort under the new name, with 5 female led startups. Those startups will finish up in May.