Techstars Mobility Startup Spatial Brings Social To Maps
Spatial Labs Inc, a graduate of Techstars Mobility program in Detroit, just announced that they’ve closed on a $2m funding round.
The round was led by Serra Ventures of Champaign, Ill., and joined by Connectic Ventures of Covington, Ky.; the M25 Group of Chicago; Fulcrum Equity Partners of Atlanta; and Caerus Investment Partners of Chicago. Crain’s Detroit reported.
Lyden Foust, Spatial’s CEO and Co-founder said the company started in Cincinnati but have elected to stay in Detroit now that they’ve been funded. They will continue to work out of the Ford Field space that houses the Techstars Mobility Program.
Spatial Labs takes data from social media and applies it to GPS/Maps to help make the GPS more interactive. The Maps app found in iOS 10 has buttons that can be swiped up from the bottom of the phone showing exit data, restaurants, and shopping. Spatial takes it a few steps further bringing an interactive element with socially crowdsourced information.
Spatial pulls data from 30 different sources including Instagram, Flickr, Twitter and of course Facebook. This data allows the driver to ask questions like “where’s the best place to see the sunset” or “show me where bands are playing tonight” Foust told Crain’s.
Foust was most recently an adjunct professor at Miami University in Ohio before he founded Spatial Labs with Will Kiessling. Kiessling had been a lead engineer and technologist at GE Aviation in Evandale Ohio. The company has grown to five employees which will be based out of their new Detroit office space.
Spatial goes by Spatial.ai with the AI of course meaning Artificial Intelligence. The company hopes to change the way people interact with maps, and let’s travelers navigate like a local anywhere in the world.
Spatial is working with Ford to bring it’s technology to the masses.