Ikea Has Signed An Agreement To Acquire Gig-Economy, Free Lance Network Startup Task Rabbit
For many Ikea customers in major cities, the first place they turn to find help putting together all that wonderful furniture designed to fit in flat boxes, is the freelance finding app TaskRabbit. TaskRabbit links people who want to perform by the job work or “gigs” with people that need work done. A great example of that would be, “come put together m Billy book cases (Billy is the name of one of Ikea’s more popular book case models).
An app that helps link people who buy Ikea furniture to those who can assemble it sounds like a great acquisition for the global furniture giant who continues to show it’s support for startups and innovation.
“We will be able to learn from TaskRabbit’s digital expertise, while also providing IKEA customers additional ways to access flexible and affordable service solutions to meet the needs of today’s customer,” said Jesper Brodin, president and CEO of IKEA Group, in a press release.
Don’t get us wrong, TaskRabbit is about so much more than just putting together furniture. You’ll find dog walkers, grocery buyers, personal shoppers, toilet fixers and more that puts a much safer spin on Craigslist or even his cousin Angie’s List (disclaimer, Craig and Angie aren’t really related at all).
The news broke of a pending acquisition on Thursday although neither company disclosed the financial details of the deal.
TaskRabbit is available in 40 American cities plus London. Ikea has 357 gigantic blue and yellow stores in 29 countries. If the two seem like odd bedfellows, CNN Money reports that they got to know each other through an experiment of sorts in London last November. During that pilot program IKEA made TaskRabbit available to customers at it’s London store in hopes to find people to put together the furniture, all by allen wrench of course.
The company was founded by Leah Busque in 2008. In June of 2016, Xoogler Stacy Brown-Philpot took over as the company’s CEO.
While not nearly as aggressive as say Amazon, IKEA has been diving into startups and innovation lately. Back in May they announced their first startup accelerator that was based in Northern Ireland.