Interviews San Antonio

HappAppily: Ditch the outdated contact forms

HappAppily

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What is HappAppily?

HappAppily puts a personal touch on any contact page.

Who is your target user?

small businesses (via website designers)

Why did you build HappAppily? What problem are you taking on?

We built HappAppily because a lot of people don’t like using contact forms. They feel like black holes and have a bounce rate between 97% and 99%. Businesses can embed the HappAppily widget to give customers direct points of contact. The HappAppily widget is optimized for desktop and mobile, supports search by name and location, allows users to drill in for more contact info, and integrates with touch to call or email.

How is HappAppily different from what is currently available?

The HappAppily widget is an iframe just like a YouTube video. But our secret sauce is our self service portal for businesses to add, edit, or delete employees. Whenever they make changes, we automatically push live updates to their widget.

Tell us your founding story. Was there an “ah ha” moment?

My wife was trying to book a corporate luncheon with a local restaurant for the holidays. She submitted her request through their contact form, but didn’t get a response until a week before Christmas. She found out that their event coordinator had actually left half a year before. Of course she had already booked another restaurant. That’s when it hit me… Why are we still relying on contact forms?

Tell us about your founding team and their backgrounds.

Jon Stolmeier is the founder of HappAppily. He works in corporate finance and has a BS from MIT in management science. Robert Baltimore is the technical co-founder and has a MCS from UT San Antonio.

Where can people find out more?

http://stories.happappily.com