The internet is a labyrinth of ideas and its little wonder that so many entrepreneurs are experimenting in the online space today. However, from the plethora of ideas that swarm around in digital circles, very few reach fruitions. It takes a lot for an idea to translate into a formidable sales proposition; it costs time, capital and manpower. And so, it’s worth following a milestone map to determine if your idea is scalable and saleable. Luckily, with a good technology, you’re free to tweak your content until the very last minute. Pinlearn, is one of the best eLearning software in the market today. A superior platform that allows you to set up within days, it lets you slide layers of content in and out as you please. The framework is robust and versatile, forming a sturdy buttress for your elearning software.
It can be a challenge to sift out the most promising ideas for online course software. And yet, it’s an imperative step, especially if you intend to turn into a full-time course creator and are wondering on how to create an online course. With this little guide, uncover ways to find the most lucrative online course ideas.
Step 1. Establish Your Market
If a course has to fly, it has to be able to cater to a credible audience. The best way to seek responses from potential users in this subset is to visit digital forums and communities. If you don’t already have inroads to any, there’s no reason to worry. It’s not difficult to find forums on the internet. Nowadays, there are forums on virtually every subject so all you need to do is identify authentic ones and put out your information on the elearning marketplace. Facebook hosts thousands of groups of niche interests. You could request for access to those that are relevant and engage with fellow members. Possibly circulate an online survey to collect insights or invite trusted members for an interview over a video call.
Step 2. Turn Influencer
When it comes to online course software, remember that there may be dozens of options like yours on the web. The real reason that your audience will seek you out is their faith in you. For this reason, it’s worth working towards a place where people turn to you for advice, opinions and subject matter expertise. This is not only a valuable position to be in, but it can also work as organic branding for your online learning software. Becoming an influencer can take a sustained effort, but it is possible. Maintain a presence on online forums and stay active and engaged. Facebook groups and Twitter are excellent platforms to broadcast your skill sets. Also, partake in Q&A forums like Quora to show people how you can add value to the elearning marketplace
Step 3. Derive Inspiration from Your Audience
A combination of the previous two steps can help you lay the foundation for gaining insights from your audience in elearning marketplace. While we’ve already spoken about engagement and interaction, it’s also helpful to take a passive view and observe how your audience responds with one another, what topics they’re interested in and what questions they ask. This will spotlight topics of interest, which you can use to infuse relevance in your eLearning software. Over time, you may notice specific topics emerging as favorites. If you’d rather take a more active approach, resort to open-ended, unbiased questions that give users the freedom to talk about their challenges in online course software. Use these inputs to provide answers through your course.
Step 4. Shortlist Ideas
By now, you may have several ideas swirling around in your head about what you’d like your eLearning software to be about. This is a good time to review your subjects and zero in on what you’d like to focus on in elearning marketplace. Once you have some broad ideas in place, refine them further. It’s easy to be carried away by topics that encompass a slew of elements, but it’s worthwhile to channel your energy on a subset of these. For instance, if you’re drawn to the idea of creating a online course on drawing, pick three or four styles within this purview and focus on those. By trying to chase too many themes, your energy and attention will be drawn away from your core offering. Pick four or five topics from your original basket.
Step 5. Refine Your Topics
Yes, we’ve already touched on this, but the real question is, how? Refining your topics essentially means that you need to drill down each broad topic into digestible chunks and perhaps create a course on each one. Let’s take an example. Say the course title you have in mind is Hairstyling Tutorial. The trouble is, this is a generic subject, and your audience might not know what to expect. As a result, they may be disinclined to buy your course. Instead, go one step further. Perhaps Hairstyling Tutorial for Curly Hair? This is better and gives your audience an idea about what your course entails. But hey, now that we’re here, let’s go all the way on how to create an online course. 10 Hairstyles for Curly Hair could hold more merit than the prior alternatives mentioned, providing an instant keyhole about the exact nature of your course. After you’ve broken each of your topics down, it’s time to test the market.
Step 6. Seek Validation for Your Topics
Once you have about five topics sifted out of your original list and got answers for how to create an online course, it’s time to validate each one to see which one garners the most traction. You could do this in several ways. Email surveys, in-person interviews, questionnaires and live webinars are some options where you could invite registrations for your course. In fact, if you launch your eLearning software with Pinlearn, you can conduct your live webinar on your own website rather than resorting to a third-party service. Another great route you could take is to conduct a soft launch, where you release your course to a limited number of pre-selected users. By allowing this sample set to share feedback, you still have the opportunity to make changes before you go live in the elearning marketplace. Aside from conducting a pilot, you can also consider opening your course for pre-sales. This could potentially point to how many people will buy your course once it is live.
Validating your course is possibly the most important step in your launch plan, because it could save you thousands of dollars if your course doesn’t click with your presumed audience. By pursuing a powerful idea for your elearning software, you’re more likely to reach your goals. Start now.