This Sunday, we will be attending the finale of 3 Day Startup Texas A&M. If you are not familiar, 3 Day Startup is a really interesting organization. The whole mission of the group is to jump-start the entrepreneurial spirit in students across the globe. In a nutshell, the group holds 3-day workshops – essentially hackathons – across the world with the goal of helping students form businesses:
The student organization incorporated as a nonprofit in 2010 and began expanding this immersive, short-format model to higher learning institutions across the globe. While early programs focused on strictly technology- and web-enabled startups, the organization has designed and delivered programs across a range of outcomes (economic development, skill-building, accelerator/competition readiness) and themes (social innovation, energy, culinary, hardware.)1
The format of these events, again, is very similar to your standard hackathon:
Day 1: Participants arrive – with or without startup ideas – and a facilitator leads the group through dedicated brainstorming, preliminary pitches/feedback, and team selection modules. Some teams work late into the night and others prefer to rest up in preparation for day 2.
Day 2: Customer discovery (teams exit the building or hit the phones and talk to potential customers), structured mentorship, intermediate pitches and feedback sessions. Day 2 places heavy emphasis on business model generation.
Day 3: Continued execution (including pitch workshops) leading into final pitches/demos to an esteemed panel of mentors and investors.2
This will be the 5th year for 3 Day Startup Texas A&M and we could not be more excited to cover the final day. Here is a good overview of what you can expect:
Hat tip to Abby Knight for the tip.